There are big decisions to make with big data. Consider these two statistics: 70 percent of all change efforts fail; and projects with excellent organizational change management (OCM) average 143 percent return on expected value. The first statistic surfaced in the 1980s when the Standish Group started tracking success rates of IT projects.

Since then, you would hope things would have improved; however, that's not the case. A 2008 IBM study confirmed that the majority of change projects still fail. The second statistic comes from a McKinsey study that was published in 2002. Other top firms like Boston Consulting Group and Bain have ...

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